The LVMH Group delivers significant French abilities together with reputation to the largest Japanese celebration.
The 2025 Osaka-Kansai World Expo officially started its operation on April 12.
LVMH stands at the heart of the French Pavilion as a major partner.
It’s more than just a name. This display showcases all the expertise LVMH brings to its operations.
The French Pavilion stands out with its current activities.
The Pavilion started up through strong participation of French and Japanese government officials such as Ito Yoshitaka and Laurent Saint-Martin.
- Ito Yoshitaka, Minister of the 2025 World Expo
- Laurent Saint-Martin, Minister Delegate for Foreign Trade
- Sophie Marceau together with Teddy Riner both appeared at the event.
LVMH uses the event to fulfill its ambition of distributing French culture and artistic skill and taste throughout the world.
A total of 160 participating nations take part in this six-month worldwide exhibition. This accomplishment aims to generate visions of future existence.
LVMH supports the mission through the display of its five iconic Maisons at the event.
What is LVMH showing?
LVMH showcases its major brands at the Pavilion through permanent and temporary exhibitions.
- Both Louis Vuitton and Dior are included as permanent exhibitions at the location.
- Temporary presentations from Celine and Chaumet are featured at the event.
- Moët Hennessy functions as the hospitality service partner at LVMH events.
Louis Vuitton
- Presents 85 artful trunks
- Designed by architect Shohei Shigematsu
- Features music created by IRCAM
- Daito Manabe delivers a video experience inside this section.
Dior
- A prideful display dedicates itself to the Bar suit which sports French flag-colored attire.
- Over 400 fashion toiles on display
- Japanese artistic talent uses three-dimensional artwork together with photography along with design techniques throughout this display.
Celine
- The MAKI-E exhibition continues to operate until May 12 at the current location.
- The exhibition submits traditional Japanese artisanal techniques into contemporary artistic expressions.
- The Japanese branch of Celine reaches its 55th year
Chaumet
- Running from September 1 to October 13
- Shows nature-inspired jewelry
- The art exhibit uses wheat, bees and honeycomb patterns as its main focus
Moët Hennessy
- The Pavilion’s bistro provides drinking options to patrons
- Hosts tastings and special events
LVMH in Japan: A strong bond
LVMH is no stranger to Japan:
- The company first entered Japan with Hennessy and Veuve Clicquot in the 1860s.
- Louis Vuitton introduced its very first Japanese stores to Osaka and Tokyo during 1978
- Japan currently contributes nine percent to LVMH’s total revenue.
There are:
- Nearly 14,000 LVMH employees in Japan
- Over 1,000 stores nationwide
Future plans from LVMH
LVMH is expanding:
- Two new Tiffany & Co. along with Loewe stores will arrive in Tokyo during 2025.
- The luxury retail group LVMH will establish flagship stores of Dior, Chaumet, Fendi and Bulgari in Osaka during 2026.
LVMH also works with top Japanese artisans:
- The company joined forces with Hosoo to establish a silk weaving partnership.
- Japanese art displays at Parisian galleries were organized by the company
And it trains future talent:
Métiers d’Excellence functions as a program to assist women who want to return to employment.
Eleven LVMH Maisons joined in 2024
The 2025 Expo receives multiple beneficial aspects beyond luxuries from LVMH.
LVMH demonstrates profound commitment to Japanese skill and history along with genuine Japanese enterprise cooperation.
During their visit to the French Pavilion millions of people will experience how LVMH embodies craftsmanship alongside cultural and caring values.