Beauty trends have a new place to thrive, and that is social media apps like Tik Tok and Instagram. Social media brings together beauty enthusiasts, experts, influencers, and normal people which allows beauty trends to spread like wildfire. From modern methods like “slugging” to age-old ones like “gua sha,” beauty practices are morphing for the better, and so is our understanding of beauty. In this article, we will go deeper into how social media has impacted beauty standards, try to understand what the most popular movements are, and address the advantages and drawbacks of such phenomena.
Social media is a universal platform for nearly all activities today. It is perhaps the most effective way to spread information, including beauty trends, because people are able to publish and share tips and tutorials, and even reviews that spread like wildfire.
- Information Traveling Speed: TikTok and Instagram are able to make trends go viral within a couple of hours.
- Video Tutorials: New forms of routines become more approachable to try out.
- Worldwide Practices Mixing: From gua sha trend, we can see practices from all over the world.
Slugging: The New Viral Skincare Routine Everyone is Talking About
What is Slugging?
Slugging is a skincare method where a layer of petroleum jelly is added onto the skin last during a night time routine. This aids in moisture being locked into the skin and creates a soft feeling.
- What Made it Viral: Videos viewable on TikTok attracted millions due to the amazing results.
- The Mechanics Behind It: The jelly functions as a barrier, which supports the skin’s moisture and enhances it further.
- Pro Tip: People who have dry skin benefit the most from this method, that being said though, if you have acne prone skin, stay away from this method.
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Gua Sha: The Frontier Between Traditional and Modern Day
What is Gua Sha
Gua sha is essentially a technique for facial massage using a smooth-edged tool that scrapes the surface of the skin to promote blood flow. This technique is often used to reduce swelling and ease tension within the body.
- Why It’s Popular: Influencers on social media began to showcase gua sha which led to people all over the world practicing the art.
- How to Do It:
- Use a face oil.
- With a gua sha tool, stroke the jaw line, cheek bones, and forehead.
- Do this technique continuously for concrete results.
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The Benefits of Social Media Beauty Standards
Social media platforms have influenced the beauty industry because they have ushered in new concepts.
- InclusivityDiversity is exhibited by breaking traditional beauty standards alongside showcasing beauty from different cultures and ethnicities.
- Access to InformationUsers are provided with the necessary information pertaining to skincare and makeup through videos and tutorial reviews.
- NetworkingPeople are brought together by the same beauty issues through social media to create a platform where they can support and learn from each other.
Negative Effects of Social Media on Beauty Standards
It’s fair to declare that social media has its advantages, but it poses threats to self-image and cultural sensitivity as well.
- Over-expectationEdited photos and filters set unnaturally high beauty standards that are impossible to reach.
- SuppressionUse of certain beauty techniques without understanding their roots is sometimes done.
- Emotional EffectsBeing constantly surrounded by idealistic content can provoke feelings of low self-esteem and body image problems.
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To Sum Up
It’s hard to ignore that social media platforms like TikTok and Instagram are influencers of fashion and beauty trends. With the pros of such platforms comes great responsibility of using such online tools wisely to avoid the surprise challenges that come with them. The practice of ‘slugging’ and ‘gua sha’ explains everything, the power these platforms hold in transforming beauty routines is paramount.
Always remember that some trends do not suit everyone. Beauty and make-up enthusiasts need to appreciate the diversity in the community. Choose what works best for you.